Yesterday, I read a great article by Nate Desmond on OKdork.com where he showed some pretty ninja tricks for analyzing website data using Import.io and Excel. Aside from the awesome ideas that he was sharing, I was also really impressed by his use of animated GIF images that showed exactly what he was doing on… [Read More]
How To Target Facebook Ads At Your LinkedIn Connections (and spend less than $5)
Looking for a cheap, easy and effective way to promote your business? A few weeks ago, I ran a small Facebook ad campaign that resulted in 10 quality leads for my consulting business. Total cost? $4.92 Want to know how I did it? Keep reading and I’ll teach you how to do it too… The… [Read More]
How To Use Facebook Ads To Get Press For Your Website (with No Connections and without a PR Firm)
If you’re like most business professionals that I consult with, you would do anything to get some good press for your company. Wouldn’t it be great to get quoted on a large news site or to get a product review on an influential blog? Lots of companies pay huge fortunes to PR firms to help… [Read More]
10 Creative (and Sneaky) Ways To Use Facebook Custom Audiences
Looking for creative new ways to grow your success with Facebook Ads? Today I want to share some new ideas for how you can use Facebook’s new Customer Audience feature to refine your ad targeting and get more bang for your marketing buck. For those of you who still haven’t tried it, Custom Audiences is… [Read More]
The Ultimate Social Marketing Engine
Are you looking for an effective marketing plan that gives you top ROI for your limited marketing budget? Here’s a simple but powerful strategy that I’ve implemented for many of my clients to help them utilize their ad spend in the most profitable way possible. What I like most about this strategy is that it… [Read More]
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