My Recent Articles
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Podcast #20 – How Atlassian Uses A Content Playground To Drive Sales with Ashley Faus
About Ashley Faus: Ashley is a Content Strategy Lead at Atlassian, a Software development company that makes popular tools like … Podcast #20 – How…
Podcast #19 – How SimilarWeb Attributes Growth to SEO and Paid Ads with Ben Bernstein
About Ben Bernstein: Ben is currently the Director of Acquisition at SimilarWeb, an AI-based market intelligence platform that helps monitor … Podcast #19 – How…
Podcast #18 – How to Purchase a SaaS Business as a First Time Buyer with Thomas Smale
About Thomas Smale: Thomas is the CEO and founder of FE International, an M&A firm that advises SaaS, e-commerce and … Podcast #18 – How…
Podcast #17 – Using LinkedIn Ads to drive B2B Demand Gen with Gabriel Ehrlich
About Gabriel Ehrlich: Gabriel is a B2B marketing expert and the founder of Remotion, a LinkedIn Ads agency based in … Podcast #17 – Using…
Podcast #16- Using Content Marketing to Drive B2B Demand Gen with Devin Bramhall
About Devin Bramhall: Devin is the CEO at Animalz, a content marketing agency known for producing amazing content for B2B … Podcast #16- Using Content…
Podcast #15- How Capterra Ads Helped PhoneWagon Grow to Over $1M ARR with Ryan Shank
About Ryan Shank: Ryan is the Former CEO of PhoneWagon, a call tracking software that helps marketers and agencies to … Podcast #15- How Capterra…
Podcast #14- Nailing SaaS Messaging to Increase Conversion Rates with Pedro Cortes
About Pedro Cortes: Pedro is a consultant helping SaaS Companies convert more visitors into customers through better messaging and positioning. … Podcast #14- Nailing SaaS…
How to Verify Your Domain For Facebook Ads and Configure Events (step-by-step guide) Updated Feb. 2021
As a result of the updates happening with Apple iOS 14 and Facebook in early 2021, it is required to … How to Verify Your…
Thoughts on Facebook’s Updates and Apple iOS 14 (updated Feb. 8, 2021)
A lot of people have been asking me lately… “What are my thoughts about Apple’s new privacy rules and Facebook’s … Thoughts on Facebook’s Updates…