Looking for a cheap, easy and effective way to promote your business? A few weeks ago, I ran a small Facebook ad campaign that resulted in 10 quality leads for my consulting business. Total cost? $4.92 Want to know how I did it? Keep reading and I’ll teach you how to do it too… The […]
How To Target Facebook Ads At Your LinkedIn Connections (and spend less than $5) Read More »
If you’re like most business professionals that I consult with, you would do anything to get some good press for your company. Wouldn’t it be great to get quoted on a large news site or to get a product review on an influential blog? Lots of companies pay huge fortunes to PR firms to help
Looking for creative new ways to grow your success with Facebook Ads? Today I want to share some new ideas for how you can use Facebook’s Customer Audience feature to refine your ad targeting and get more bang for your marketing buck. For those of you who still haven’t tried it, Custom Audiences is a powerful
10 Creative (and Sneaky) Ways To Use Facebook Custom Audiences Read More »
Are you looking for an effective marketing plan that gives you top ROI for your limited marketing budget? Here’s a simple but powerful strategy that I’ve implemented for many of my clients to help them utilize their ad spend in the most profitable way possible. What I like most about this strategy is that it
The Ultimate Social Marketing Engine Read More »
Have you ever looked at the ads listed in your Facebook ad manager and had no clue which ads were which until you clicked each ad one by one? The problem stems from the fact that, unless you use the Power Editor, Facebook generally gives very generic names to your ads based on the type
How To Keep Your Facebook Ad Campaigns Organized Read More »
Wouldn’t it be awesome if there was a magic price point that would hypnotically persuade your customers to buy more of your products? It turns out there is… And you’ve probably already seen it in action. All you’ve got to do is make sure that all your prices end with the number nine. It’s that
The Magic Pricing Formula (How You Can Raise Prices And Sell More) Read More »
Looking for a dead simple way to increase subscriptions to your email list? Well, keep reading because it doesn’t get any easier than this… Recently, the Times of Israel ran a simple experiment to direct more traffic to their email signup page to try to grow subscriptions to their daily newsletter. (Disclaimer: Times of Israel
How TimesofIsrael.com Grew Their Email List by 260% Read More »
Does your business rely on traffic coming to your website to make sales? Imagine what it would be like if you could direct a flood of customers to your site or readers to you blog anytime you want with just the push of a button. Sounds impossible? Today you’re going to learn exactly why email
3 Reasons Why Email Is The King of ROI Read More »
During the recent war between Israel and the Hamas terrorists in Gaza, the IDF introduced a new weapon to their arsenal that was so powerful that no other army in the world has ever dared unleash it on their enemies. In fact, there are probably many people around the world who want to charge Israel
How the Israeli Army Mastered Social Media (And What You Can Learn From Them) Read More »
